(Video) – “Old School” Cardio Meets Modern Science…Resulting in Predictable Fat Loss With Fewer Sticking Points.

From the Desk of: Rusty Moore, Seattle WA
Re: Your Solution to Overcoming Fat Loss Sticking Points.

Why do people train so hard only to reach 70% of their fat loss goals?

I see it in every gym I walk into…

“Slightly Chubby” trainers and gym members who bust their butt with intensity, but look the same year after year…permanently 10-20 pounds away from reaching their goal.

These persistent gym members push with ever increasing intensity, yet can’t seem to shake those last 10-20 pounds of body fat.

If Intense Training Was the Main Key to Losing Body Fat…There Would be a Lot More Lean People Walking the Planet.

People are training with more intensity than ever!


      Circuit training with advanced Olympic lifts instead of traditional gym exercises.


      Body weight intervals that have members dropping to the floor gasping for air.


    The promise of maximum fat loss with just 15-20 minutes of intense effort.

How the Brief Intense Exercise Trend Was Born…

In the 70’s and 80’s, getting in shape was largely time-based. The mainstream advice in the 80’s was to do low intensity cardio while maintaining a low target heart rate for 30-60+ minutes as a way to use fat for fuel.

Since about the mid-90’s going forward, the fitness mainstream has suggested shorter and shorter workouts. The idea behind these workouts was to make it possible to get in great shape without having to live in the gym.

…but the message went too far.

“This intense 20 minute workout that will help you lose fat”.
“This intense 20 minute workout that will help you lose as much fat as your 60 minute routine”.
“This intense 20 minute workout that will help you lose 3 times the fat compared to your 60 minute routine, because of the Afterburn Effect”.
“This intense 20 minute workout that will help you lose fat long after the workout is over and your 60 minute routine doesn’t work at all”.

Fast forward to the present—> People are now taught to believe that cardio barely burns body fat…and short intense intervals burn up to “9 times the amount of calories” than regular cardio.

Slow Traditional Cardio Always Burns Body Fat, but Takes up Large Chunks of Time.

Yep…despite what you may have been told, long cardio works. Don’t believe me?

      1. Eat a diet that keeps you in a slight calorie deficit.


      2. Walk on a treadmill for 60 minutes as soon as you wake up.


      3. Walk on a treadmill for 60 minutes again right before dinner.


    4. Do this 6 days per week.

I’m not saying that the routine above is optimal at all. This is way too much time to devote to losing body fat. On the other hand, this is the type of routine that bodybuilders used for decades leading up to a show.

…but What About All of the Calories Burned After Finishing an Intense Interval Session?

According to a recent study titled: Effects of exercise intensity and duration on the excess post-exercise oxygen consumption

“…the earlier research optimism regarding an important role for the EPOC in weight loss is generally unfounded…The role of exercise in the maintenance of body mass is therefore predominantly mediated via the cumulative effect of the energy expenditure during the actual exercise.”

How many calories are burned after an exercise session?

This same study came to these conclusions:


      EPOC = 6-15% of the calories burned during the actual exercise.


      Steady state cardio averages close to 7% EPOC.


    Intense Intervals can approach 14% EPOC.

Note: EPOC stands for Excess Post-exercise Oxygen Consumption. It is the technical terms for calories burned after exercise.

What this means in calories burned?

Let’s say you hop on an Elliptical for an hour and burn 700 calories, by training at a moderate pace. You will also burn an additional 49 calories after the workout is over (7% of 700).

What if you performed intense intervals on a treadmill for 30 minutes and burned 400 calories? You will also burn an additional 56 calories after the workout is over (14% of 400).

The Calories Burned After Exercise Are So Insignificant…it Makes Sense to Simply Focus on Calories Burned During the Actual Workout.

This leads us to focusing on the actual workout, not something that will “hopefully” happen 24-48 hours after the workout.

The ultimate fat loss routine, in my opinion, would maximize calories burned per minute while avoiding overtraining. I have been working on the ideal solution for years and I believe I have created a routine that fits this description exactly.

 So who am I & what gives me the right to challenge the fitness mainstream?

Here’s a brief introduction:

My name is Rusty Moore: I’ve been a full-time fitness author the past few years as well as a devoted gym member for 25+ years.

I also run a fitness blog that gets 3+ million visitors per year, called Fitness Black Book. It focuses on getting the lean “Hollywood Look”.

I simply got the ball rolling with my blog and courses…it has now grown into a massive global mastermind group of people dedicated to the same goal.

My little site has become a massive mastermind about the lean Hollywood Look.

Information pours in at a fast rate…20,000+ comments and counting (all manually approved by me). This has allowed me to interact with some of the sharpest minds in fitness. Scattered over the 300+ posts, 20,000+ comments, and 4 years of conversations I’ve had with the top minds in the industry…is a massive amount of cutting-edge information.

In 2009, I began compiling this cutting-edge information into laser-focused courses.

The “Visual Impact” brand was born. My Men’s course is called Visual Impact Muscle Building and my Women’s course is called Visual Impact for Women.  Both of these courses aim at getting fit and lean without looking anything like a bodybuilder or gym rat…think along the lines of men and women in a “Bond Flick”.

My courses appeal to “Early Adopters”…

…people who don’t need to wait for a method to become mainstream before they use it. I decided long ago that I would rather surround myself with the “map makers” and “trail blazers” of this world…not those who lag behind.

There are several advantages to being an Early Adopter, but also disadvantages.

When it comes to fitness in particular, the mainstream is light-years behind. The biggest downside is that you are going to get a lot of advice that contradicts what people on the fringe of fitness know. Well-intentioned personal trainers will give you advice we found to be out-dated years ago.

If you consider yourself an Early Adopter, then please keep reading…

I have created a fat loss course that pushes the edge and works better than any fat loss method I’ve ever used. It focuses 100% on calorie burn during exercise using strategic cardio…

Visual Impact Cardio
A “Progressive Cardio System” that Leads to Steady Fat Loss With Minimal Sticking Points.

Some Highlights From the 99 Page – Visual Impact Cardio Manual

  • How Stubborn Body Fat is more sensitive to insulin, less sensitive to adrenaline, and has less blood flow compared to “regular” body fat.
  • How to Overcome Stubborn Body Fat issues…why Dieting Alone rarely ever gets the job done when it comes to losing stubborn body fat.
  • Flaws in the major study which supposedly “proved” that Brief Interval Training is 9 times more effective for fat loss compared to steady cardio.
  • How even a TINY bit of insulin in your system during exercise Drastically Reduces the Effectiveness of your fat loss workout.
  • Why I recommend that you keep the Fat Loss Portion of your workout separate from the Resistance Training Portion of your workout.
  • A formula to measure How Many Calories an Interval Training Session Burns compared to a Steady State Cardio session.
  • How there is a “Time Element” to activate the system in your body which burns the most calories…and how Brief Exercise does NOT last long enough to fully take advantage of this system.
  • How Using the Precision of Cardio Machines will allow you to fine-tune the intensity of your training…allowing you to reach your fat loss goals faster… without pushing past the edge of over-training.
  • How focusing on a Weekly Calorie Deficit not Daily Calories, allows you to lose weight while mixing in Higher Calorie Meals on a regular basis.
  • How to Diet in a way that Maximizes Fat Loss, with little chance of metabolism slow down.
  • How to use Cardio Periodization Cycles…the technique where you “take 3 steps forward and 1 step back”…to Lose Body Fat Without Hitting Sticking Points.
  • Why there is a Ceiling to How Many Calories You Can Burn with Intervals…and how adding in a Strategic Cardio Routine can take you to the finish line of hitting your fat loss goals.
  • Three Complete 8-Week Workout Cycles – taking you from where you are now…ALL THE WAY to your ideal body fat percentage.
  • ….and MUCH more!

I Want You to Master the Skill of Losing Body Fat…Including Those Last 10-20 Pounds.

In this course I have three extremely effective cardio routines. I call them “cycles”, because they last 8 weeks and progress from low intensity…and push your body to the limits the final 3-4 weeks. Some people will hit their fat loss goals after 8 weeks. Other people will simply repeat the cycle 1-2 more times until they hit their fat loss goals.

 …and this course is DEEP. I mean REALLY, REALLY Deep!

It digs deeper into fat loss, cardio and intervals than what may have been necessary. The goal was to give you a great understanding of how fat loss works. I know some people will skim certain portions…I’m cool with that as long as you simply do the workouts (because they flat-out work).

 You will probably want to read portions of it more than once.

My advice for people is to read the whole course, use the workouts to get lean…then go back 2-3 months later and re-read the course. I can guarantee that you will get something different out of it after you have physically experienced 1-2 progressive fat loss cycles.

Important: You will need access to cardio machines to get the most out of this course.

I toyed with the idea of making this a workout that could be done with or without cardio machines. Unfortunately, it is nearly impossible to make small incremental adjustments in intensity…without the precision of a cardio machine.

What if you don’t have access to a gym or cardio machines?

1. Join a gym, use my routine, and lose that last bit of stubborn body fat.*
2. Get this course when you finally get access to a commercial gym.
3. Get this course for educational purposes (kidding).

*After you lose your stubborn body fat you can quit the gym and maintain this level of conditioning for at least 9 months without cardio machines.

You Will Also Get a Much-Needed Printable Workout Journal.

We are dealing with “precise intensity levels” that can’t be memorized.

My other courses came with printable workout charts, but this is different…this one needs to be filled in before you workout. This is a simple black and white “printer friendly” document. Each workout will only take up 3-4 pages, but you will want to bring those 3-4 pages with you in your gym bag.

 Just a quick peak at the journal and you will be ready to workout.

I didn’t want you to have to “geek out” and carry these pages around the gym with you. You just need to know the intensity level and structure of your interval session for that particular day.

So what is this going to cost?

Get This for Less Than the Cost of One Single Session With an Average Personal Trainer.

I decided on the price of ONE single payment of $47.

This is slightly less than $50…which happens to be the typical rate for one hour spent with an average personal trainer. This is also the going rate for my Men’s and Women’s courses.

What you gain here “SMOKES” – 1 hour spent with even the best personal trainer!

This isn’t meant to be disrespectful to personal trainers AT ALL…Heck, it would take me at least 3-4 hours to teach you this info and I wrote the course!


This course was a long-time in the making & I’m Super-Proud of how it turned out.

…and I honestly think you will Dig It!

Click The Add to Cart Button below to place your secure order.

Visual Impact Cardio…where I’ll receive INSTANT access to this comprehensive “progressive cardio” course…that will teach me to master the skill of losing body fat.

I also understand that for this one low price of $47, I will get
LIFETIME free upgrades. Every time a new version of this
course comes out, I will get the newest version free of charge.

AND I understand that this investment is backed by a no quibble,
no questions asked 60 guarantee
…if I don’t feel I have received
true value and am well on the way to making dramatic
improvements in my physique, I will receive all my money back.

On that basis I’m ready to begin my training by clicking the
‘Add To Cart’ button below…


Note: This is a downloadable program. You will NOT receive a physical package shipped to you in the mail. The entire package will be immediately available for you to download and get started right away after ordering. This program is NOT available in stores, so you can only access it through this website.

Here’s to getting as lean as you desire!

My 60 Day 100% Money Back Guarantee

Customer satisfaction is my number 1 priority. I know you will get great results with the Visual Impact Cardio course, if you put it to use. That being said, if you are unsatisfied with the product for any reason in the first 60 days, I will offer you a full refund.